New to TVM this Sunday is menswear label Joe Weaven. We chatted to the founder and recipient of our TVM STARTUP STALL initiative, Joe Weaven himself. Our clothing was created…
New to TVM this Sunday is menswear label Joe Weaven. We chatted to the founder and recipient of our TVM STARTUP STALL initiative, Joe Weaven himself.
Our clothing was created as a means to fill a gap in the market, affordable tailored menswear that maintains quality and creates a timeless style. It grew out of an annoyance I had when purchasing menswear, as I am quite slim, nothing was contoured to give a man’s body the shape it deserves. So when I turned 18 I got enough money together for a small collection and headed overseas and the rest is history! Joe Weaven.
TVM: What pieces are included within your range?
JW: We are a complete versatile menswear company so we produce shorts to polo’s and everything in-between. Our most notable pieces are our button up shirts and polo’s as they are made with quality and are timeless in style. They include subtle tailored details such as hand-sewn darts in the back to minimize billowing, higher arm holes for that tailored look and feel and much more!
What is your creative background?
When I was 16 I became an apprentice tattooist in my small town of Yeppoon. I was always into fashion and ended up moving to Brisbane to pursue a career in design and completed a Bachelors of Graphic Design but instead had the opportunity to create my own label and ran with it and never looked back.
Where is the label designed and made?
The clothing is designed in our Brisbane office and produced in our partner factories in Indonesia with fabric sourced from countries such as Spain, Japan and more.
What inspires you?
I draw my inspiration from places I have lived and visited from around the globe. From living in a small village in Tabubil, Papua New Guinea, to partying my way through the streets of Phuket, Thailand there is always inspiration to draw from.
Latest collection consists of?
Our latest collection is a perfect blend of nautical, European tailoring and subtle hints of vintage Americana.
What's on your mood board?
We always have our board full of nautical images, style icons like McQueen and Gianni Agnelli and a few too many pictures of our beautiful mascot Sassy our sausage dog.
What’s your creative space like?
My personal creative space consists of a giant mood board, sewing machine and a ton of fabric swatches scattered around the room with photos of my family, my partner Shanty and our dachshund Sass to keep me in good spirits throughout the day.
What music do you listen to while designing/creating?
I listen to either punk or chill, it honestly varies that much but it works depending on the mood I’m in when trying to get those creative juices flowing.
A day in the life of you consists of?
In the fashion world my day is never consistent. The start of each day begins with an early morning walk with my partner and Sass to clear the mind for what is to come, then from 8am till 5:30pm anything and everything can happen which makes each and every day interesting!
Favorite TVM stall (besides yours of course)?
Drift trading co. has a very unique set up that fits in perfectly with what The Village Markets are all about!
We are always reading the latest ‘GQ’ and ‘Esquire’ magazines but for non-fashion related ‘The Death of Cool’ by Gavin McInnis is a unique read.
What are we likely to find you wearing on market day? Any favorite labels?
All my own label of course! Maybe some sneaky Gucci shoes..
What can we expect from the next collection/what are your plans for 2017 and beyond?
We are beginning our expansion into stores both local and international whilst expanding our online presence with our social media accounts. We also have big news coming soon so keep an eye on our social channels!
Since our first walk through the village markets I knew this is where we needed to show our presence, everything it stands for we are about so I believe this is a perfect fit.
What do you love most about attending TVM?
There is simply nothing better then strolling through the markets on a chilly Sunday morning, coffee in hand and on the prowl for some bargains, and what a perfect place to do such thing!
Find Joe Weaven at TVM this Sunday 16 July 2017 and connect with Joe Weaven online: