Tag: Stall Profile

5 min read

Stall Profile :: Trance McShady

12/13/2018 6:34 am 12/13/2018

5 min read

Nick Maricic is one interesting chap. Read our interview to find out more about this charismatic creative and founder of label, Trance McShady. You can find him at TVM this…

Nick Maricic is one interesting chap. Read our interview to find out more about this charismatic creative and founder of label, Trance McShady. You can find him at TVM this Sunday 16 December at Burleigh Heads.

I first studied Communication and Cultural Studies with a major in performance at Curtin University in Perth, but that was really a waiting ground until I was accepted into the renowned acting course at the National Institute of Dramatic Arts in Sydney, which I completed in 2008.

What made your pursue your creative passion?

I always had a passion for story telling, as a child my brother and I would take my Dad's video camera and make shlocky films of our own creations. In my younger years I was congratulated as a performer, so I thought this is what I'm meant to do. However later I realised through writing, directing, and producing my own play "Playgiarism", and the webseries "Felix Barbosa and the Dilettantes" (currently in post production) that I'm not the type to say the lines given to me, I have my own stories to tell, and they're bursting at the seems... there is no choice for me but to release them, and my label Trance McShady provides me that platform.

When did you take the plunge and start your own business?

I was writing screenplays, drawing, producing and directing short films, creating vaudeville characters, and making music, but aside from the humanitarian and environmental themes, there was no real uniformity across my work. I had dabbled with screen printing and fashion design earlier, and one day it all clicked. I'm actually telling the story of a lifestyle of ethics.

Fashion is just another form of story-telling; we dress the part we want the world to perceive us as, so what better way to change people’s consumer habits then by providing an affordable, ethical, and environmentally friendly apparel label with attitude?

What does your brand consist of?

Trance McShady is attention to detail. Every step of the process from manufacturing to marketing is scrutinised to have the smallest environmental footprint, and the biggest social impact, so when buying Trance McShady the shopper has the confidence knowing it's as good as it gets.

All garments are 100% organic cotton and GOTS (Global Organic Textile Standards) certified, which unlike other certifications requires every step from harvesting the cotton to manufacturing it to be organic. All garments also have Fair Wear Foundation accreditation, a not for profit independent organisation overseeing that the makers are paid a good wage, under good working conditions. Most of the garments are manufactured solely using renewable energy (solar and wind), and I hand print each one myself with solvent free paints.

My adults only Donald Trump colouring book "Making Coloring Great Again" is printed with vegetable based inks on 100% recycled paper. All packaging is made from recycled paper, and even my business cards are made from recycled cotton off-cuts from the t-shirt industry.

The best way to understand the broad nature of the brand is to listen to the podcast I gave about it to Double Star Collective Maker and Creator:

https://itunes.apple.com/au/podcast/maker-creator/id1395134028?mt=2

Where is the label designed and made?

The garments are manufactured in India and Bangladesh, and I hand print them myself in Australia. All the prints are my own designs, along with the colouring book which is manufactured in Australia.

What inspires you?

The environment, global standards of living, word play, pushing boundaries, dark humour, and your mum.

What are your plans for the brand and where do you hope it takes you?

The dream of Trance McShady is to be in a position of constantly creating and getting my ideas out there in whatever medium I see fit. It's hard to define where this will take me, as I already have ideas for ethical jewellery, keep cups, a zero waste/no disposables cafe, a million movies to make, all under the umbrella of the Trance McShady brand. But looking to the immediate future, it seems my baby range is super popular, so carrying on that and a children's book about the environment seem like the next likely steps.

What were the biggest challenges when launching your brand?

Staying motivated. At times it feels completely over whelming, but you just got to take everything one step at a time, you may not get where you were expecting to go, but you'll get somewhere.

What is the best thing about having your own business?

The best thing for me about having Trance McShady is how it inspires me to do better. I've always cared about the environment, but the attention to detail of the environmental aspects of Trance McShady, along with constantly asking is this in line with the ethics of Trance McShady, has forced me to look harder at myself. I'm certainly not perfect, but I feel like since starting Trance McShady, I've improved.

Find Trance McShady at TVM this Sunday 16 December at Burleigh Heads State School from 8:30am until 1pm.

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2 min read

Stall Profile

Stall Profile :: My Qi Aromas

Marissa

12/06/2018 11:20 pm 12/06/2018

2 min read

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2 min read

There’s a new stall in town this Sunday 9 December at TVM – meet Katie Bernays and Bianca Baker, cousins and creators of My Qi Aromas. We are cousins that…

There’s a new stall in town this Sunday 9 December at TVM - meet Katie Bernays and Bianca Baker, cousins and creators of My Qi Aromas.

We are cousins that have a love for natural living and low tox options. Katie, a Chinese Acupuncturist and Bianca, the blender extraordinaire! My Qi Aromas was a long time in the making and we were so excited to finally launch in August 2018.

TVM: What made your pursue your creative passion?

We both have young families and husbands who own/run their own businesses so we were craving a “creative outlet” to add to our busy lifestyle that really filled our cups and created more balance - something that gave back to our hearts and our souls, but that also served others. Creating and blending natural perfumes, infant roller blends and grown up roller blends that provided a natural option to common ailments seemed the most obvious, as we were doing it anyway, but now we could share our passion with others.

When did you take the plunge and start your own business?

August 2018 we launched, My Qi Aromas was over 18 months in the making.

What does your brand consist of?

My Qi Aromas ha there ranges:

Natural Perfume Oil (My Empowerment Qi, My Love Qi, My Balanced Qi)
Infant Roller Blends (Mini Sleep, Mini Airways, Mini Peaceful, Mini Immune, Mini Teething, Mini Tummy, Mini Growing, Mini Warrior, Mini Focus)
Grown-Up Roller Blends (Relax, Happy, Immune, Sleep, Headache, Pain Free, Sinus)

What inspires you?

Helping others to add chemical free options into their homes and daily living - especially for the little ones! The less chemicals we are exposed to the better our health can be.

What are your plans for the brand and where do you hope it takes you?

We are currently in the process of getting Australian Certified Organic and would love to reach people Australia wide.

What were the biggest challenges when launching your brand?

Deciding on a name (Qi - pronounced “Chee” means ‘life energy’ in Chinese)

We are still working on best ways to market our brand as we are not experienced in this area at all!

What is the best thing about having your own business?

The chance to be creative and also the flexibility with a young family is great!

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5 min read

Stall Profile

Stall Profile :: Shawnee Made and Found

Marissa

11/26/2018 7:00 am 11/26/2018

5 min read

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5 min read

A painting degree, teaching art and English in India and establishing a love for well-made fabrics and materials lead Shawnee Dean to create beautiful handwoven wall-hangings, cushion covers, pouches and accessories, with care and intention. Coupled with a 'found' collection of vintage ceramics and other curated vessels, the brand Shawnee Made and Found was born.

Tell us about your background, were you always creative?

I graduated with a Bachelor in Fine Arts majoring in painting at Queensland College of Art in 2016, before this though I spent 3 months teaching art and English in India. I've always been drawn to well-made and handmade fabrics and materials, and India is so huge on textiles, so these inspirations coupled with my desire to constantly learn new ways of making things and share that with people I think led me quite naturally to fibre arts and hand-weaving.

When I learnt about the art of loom weaving and saw some of the things people were making with it I became obsessed and eventually made my own loom and taught myself to weave. It's been about 2 years since I started weaving now and I feel like I've evolved a lot but I am continually learning new things about this process and where it can take me.

What made your pursue your creative passion?

I think the biggest driving force was my own need to be doing something creative with my life, and then when I started making the things I am now, the comments I got from people about how much they liked it or how unique my products were really solidified my beliefs that I was on the right track with this and I could take it somewhere.

When did you take the plunge and start your own business?

For about the last year I have been working on things that had a customer or audience in mind, rather than just making them for myself, but having a part-time job and studying full time at university was distracting me from really focusing on turning this creative outlet into a business and a way of life for me. So in October this year I was at a point where I felt like I was really happy with the things I was creating but didn't have the time to invest in it properly, so decided to quit my retail job and take the plunge into working on my business full time. So far it's been a great decision, but I still have so much more growing to do.

What does your brand consist of?

Handwoven goods and art pieces, fibre based earrings and other accessories, handmade baskets and original artworks.

I also have a found collection that I hand select items I feel resonate with and compliment the items I make.

Where is the label designed and made?

Everything handmade is designed and created by me (Shawnee) on the Gold Coast, Queensland.

Being a one-woman show means I limit the amount of things I can make and how quickly they are made, but I think it adds value to my products that they all have evidence of the hands that made them and are all original in their own way.

What inspires you?

I am extremely inspired by the Australian natural environment, so far as colours, shapes and materials. I use a lot of things from nature, and try to source as much of my materials as I can from within Australia, as well as hand dying some of my yarns and fibres with plants I can find locally. These processes of foraging and utilising the the environment around me continually inspires my work and design process.

Also, as weaving is such an ancient art form, I also get a lot of inspiration from textiles and tapestries from throughout history and across cultures.

What are your plans for the brand and where do you hope it takes you?

My main goal for this brand was to prove to myself that I could support my way of life by making things with my hands and using my skills. I like the idea of sharing my creativity with the community to enrich it rather than keeping it to myself. Long term plans are to be creating bespoke woven art pieces for people's spaces all around the country, as well as teaching workshops to share my knowledge and skills.

I am currently in the process of making a website and an online sales point as well, so that is my short-term plans for the brand.

What were the biggest challenges when launching your brand?

I think my largest challenge is time, and the pressure of a consumer culture that wants things fast but still to an excellent quality. By choosing to pursue hand-weaving, the qualities that I value in my products can't be achieved quickly, and the idea of making enough products and on a frequent basis is daunting when thinking about the slow nature of my process. But I think more and more people are appreciating the extra time and often higher quality of hand-made and slow-made, artisan products these days, and I think are more willing to wait longer and pay more for something truly original and high standard that supports an individual artist, rather than a large corporation.

What is the best thing about having your own business?

I have only just begun the journey of owning my own business and being my own boss, and I have a lot of space to evolve and master the art of it, but so far I have found the work I do is so much more fulfilling and I am proud of what I am doing. Being able to dictate my work life and be in control of the direction I take is extremely satisfying.

Connect with Shawnee Made and Found online, here.

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7 min read

Designer Profile

Dive in :: Seamone Swimwear

Sarah Schoeller

11/13/2018 7:40 pm 11/13/2018

7 min read

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7 min read

We chat to local designer Simone Ainsworth prior to her debut at The Village Markets this Sunday, 18th November 2018, about her eco-luxe cozzie label Seamone, the inspiration behind the…

We chat to local designer Simone Ainsworth prior to her debut at The Village Markets this Sunday, 18th November 2018, about her eco-luxe cozzie label Seamone, the inspiration behind the brand and what makes her tick.

Tell us about your background?

I had a fantasy childhood, literally raised on the beaches of Sydney. Inevitably finding comfort in the salt and sand while learning life's greatest lessons from the sea. As a young girl I was able to understand the importance of nature and discovered I was a deeply visual person while traveling around Australia's entire coastline in a caravan my surfing father, beautiful gypsy mother and adventurous brothers. Our family then settled into a idyllic 70's beach house in Coolangatta, simply because the surf was consistent and the weather forever perfect. My late teens and early adulthood was an exploration in discovering new tropical destinations, traveling around Australia Solo, uncovering the layers of my spirituality, and experimenting with undeniable creative desires. Now with several years experience in the fashion industry... my free spirit, obsession with romance and strong sense of nostalgia plays the role of expressing the alluring femininity and sentimental emotion of the unique swimwear designs for Seamone. I am currently back living in my family's Coolangatta home, of now 20 years... Im very lucky and grateful to have the people I love around me and supporting me on this new chapter of my life... right now the world is my oyster and I'm so blessed to be in a position to welcome love and success into my life with arms wide open.

What made your pursue your creative passion?

After working in the fashion industry for different companies and labels for sometime, having studied Business and also gaining Fashion Design, Graphic Design, Web Design and IT qualifications, it just felt like the right time to put all my passions into one. It feels like all the pieces of the puzzle have finally come together to create the bigger picture. Now looking back on my life I can appreciate all the life lessons I have learnt and all the experience I've accumulated that has brought me here running an entire business completely on my own. Beacuse of my creative passion, I just woke up one day and just started working on Seamone and just haven't stopped since.

When did you take the plunge and start your own business?

I began working on Seamone last year in 2017 and launched the label and website site just before Christmas last year, So the business is still within its first year being available to the public, it's still very small and new indeed. I have developed 2 annual collections so far 'Black Rose' and 'Surrender' and currently making plans to begin the design process of my third collection, that will include RTW apparel as well as swimwear.

What does your brand consist of?

The second swimwear collection SURRENDER, Crafted in premium Italian fabrics and introducing an exciting new technology that microencapsulates skin-nourishing antioxidants including Vitamin E and Aloe Vera.... works as the body activates the material, allowing the skin to be hydrated, soft and luminous. SS19 Is a simple collection with thoughtfully placed panels, quality handmade trims and romantic lingerie inspired tailoring. These limited edition separates spread over a romantically luxe palette including our new Antioxidant Infusion 'Sea Black', our gorgeous 'Sea Blue' magically made from recycled fishing nets and of course our much anticipated exclusive print 'Sea Jungle' that visually depicts our story of Surrender. Designed for those in an uninhibited and fearless pursuit of liberation and love.

Where is the label designed and made?

Seamone Swimwear is designed on the glorious Gold Coast. The patterns are all original and expertly cut in-house, fitted and refitted until the most superior shapes are achieved. The exclusive prints are either designed by myself or commissioned through artists I personally admire the most. The collections are then meticulously handmade in the peaceful, nature based island of Bali. Committed to ethical business practices, I truly value my role in the employment and well-being of my team and artisans. It is my goal to contribute positively to the staff and the communities in the area so that I can be involved personally as well as professionally in Bali when I am there. The journey to create each Seamone piece defiantly takes patience and dedicated ‘island time’.

What inspires you?

This is defiantly the hardest question. Because if I say 'everything', it still won't feel like enough...maybe its limitless topic on what inspires me. I guess all the usual suspects on the surface... art, culture, religion, nature, music, fashion are always fluctuating with offerings. I always try to widen my perspective on a lot of things... knowledge, understanding and appreciation must always come first. Right now in life I'm inspired by people who are brave, I'm totally inspired by technology and for some reason lately I'm finding myself completely obsessed with swimming pools! ( I even had to start a private "pools" moodboard on Pinterest to fuel this... ha!)

What are your plans for the brand and where do you hope it takes you?

I have only just embarked on this remarkable journey and I'm so inspired to learn more about this industry and continue to slowly grow. I founded Seamone only after I had researched and sourced the worlds most eco-conscious fabrics, eco-conscious operations and eco-conscious team of people. I hope to collaborate with like minded businesses and individuals to make a positive change in the fashion world. The plans for the label are to stay slow, exclusive and boutique, create beautiful, luxury, timeless resort wear pieces for women around the world... 'sustainability', not just in an environmental sense but also in regards to longevity of the label. Personally I hope this all leads me to a place where I'll meet my mystery forever person, I'm single and my dream is to have my own family to come into my life soon. Everything I am doing now with Seamone is for them, with the future in mind. Maybe I'll meet the man of my dreams at the markets! 😉

What were the biggest challenges when launching your brand?

The biggest challenge for me is defiantly the emotional roller-coaster, I'm naturally a very soft/watery person...very sensitive, very shy. I run the label completely solo, so to stand up and take the role as a boss woman is a huge 180 for me to step out of my comfort zone. I have also felt this struggle to keep the fashion and my spirituality seperate... I've felt a collision, and been on a quest to find balance and merge the two... I have to mediate alot on certain things, the intention for what I am doing has to be from the heart. I like to be a very private person in all aspects of my personal life... so putting something out there to the world that deeply reflects who I am... has been a really scary thing to do.

Seamone Swim

What is the best thing about having your own business?

The best thing about having my business, is the creative control and having the freedom to express what I think is beautiful. Combining all my passions into one. My favourite part is shooting the content, that's when I push myself and can let my imagination run wild. As a start up its hard to know if your on the right path or not, and I'm really just trying to let go and enjoy the lessons and the process as much as I can. I think the most positive thing I have noticed... are the changes with in myself... I've become stronger in the sense of my values, using my voice and taking control in reaching my goals.

Connect with Seamone Swimwear

@seamone.swimwear

seamone.com.au

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1 min read

Designer Profile

Tales from the Sea by Weave and Willow

Marissa

11/12/2018 1:15 pm 11/12/2018

1 min read

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1 min read

We’re always inspired by creative entrepreneurs doing their bit for Mother Earth so when we were told about the latest campaign Tales from the Sea by our friends Michelle and…

We’re always inspired by creative entrepreneurs doing their bit for Mother Earth so when we were told about the latest campaign Tales from the Sea by our friends Michelle and Jess at Weave and Willow we had to share it.

Weave and Willow are the makers of a beautiful and conscious collection of 100% pure linen beach towels. The label has decided to highlight the importance of ocean conservation by encouraging all customers to ‘take the pledge’ to stop the use of single-use plastic bags and straws. They are doing so by gifting each customer with two bamboo straws and two organic cotton re-useable string bags with purchase. The brand also donates 1% of profits for the planet.

You can shop with Weave and Willow and make the pledge at TVM this Sunday 18 November 2018, and online here.

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3 min read

Stall Profile

Stall Profile :: Halcyon Daze

Marissa

11/01/2018 8:29 pm 11/01/2018

3 min read

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3 min read

Meet Sally and Elke, mothers to a tribe of boys, surfers and creators of Halcyon Daze – the brand new swimwear label you need this summer. As well as being…

Meet Sally and Elke, mothers to a tribe of boys, surfers and creators of Halcyon Daze – the brand new swimwear label you need this summer.

As well as being a mother to three young boys, Sally has an environmental science background as well as working as a town planner and project manager for the last 10+ years. She was very much in need of a creative outlet when the idea to create Halcyon Daze came about.

Elke is a mother of two young boys and has a background in fashion and design, having worked in sewing and alterations for years.

What made your pursue your creative passion?

The story of Halcyon Daze is one that begins with friendship. Two women connecting over a shared love of the ocean, a passion for surfing, avid bikini collecting and motherhood.

We are the type of women that seem to live in our swimwear year round, as you never know when the opportunity to sneak in a surf or a quick dip in the ocean may present!

Born from a desire to create unique, comfortable, flattering and functional swimwear......it seemed like a no brainer that we put our creative passion into use creating our own swimwear range.

When did you take the plunge and start your own business?

We took the plunge mid 2017, learning the ropes along the way. Our first range "Love Song" was launched in October 2018.

What does your brand consist of?

Our swimwear embodies the slow fashion ethos in the swimwear landscape, focusing on using Vita lycra- a high-quality Italian lycra made from recycled post-consumer plastics, making this beautiful swimwear not only environmentally conscious but more durable and longer lasting to ensure that you can wear your favourite pieces for many summers to come. Our styles and prints are vintage inspired and include one pieces, mix and match bikini sets and surf suits.

We also have capsule collections of resort wear, including 70's style jumpsuits and slip dresses on their way.

Where is the label designed and made?

Our clothing and swimwear is designed by us, in Byron Bay. We have also designed our own prints too.

Our manufacturing is done in Bali.

What inspires you?

Our daily life in Byron is a constant source of inspiration. We are surrounded by incredibly talented and creative friends who help drive our startup business and inspire us to chase our creative passion. They have shown us that running a successful business and juggling a family life can be done with style and grace.

Our love for everything summer, surfing and our environment are our main source of inspiration.

What are your plans for the brand and where do you hope it takes you?

We hope to be running a successful swim and resort wear label, scouring the world for exotic tropical locations to shoot (& surf) and seeing women around the world in our swimmers.

What were the biggest challenges when launching your brand?

Our biggest challenge has been learning the production process and time-frames, however we have a great team and loads of support, so this will get easier.

What is the best thing about having your own business?

The best thing about owning our own business has been working together as friends and creating a product that we both love and are passionate about. Work has never felt like a chore, as we are doing something we both love.

The other perk would be our never ending bikini supply!

Find Halcyon Daze at TVM this Sunday 4 November and check them out online here.

@halcyondaze_byronbay

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2 min read

Stall Profile

Stall Profile :: Zero Waste Earth Sisters

Marissa

10/17/2018 8:17 pm 10/17/2018

2 min read

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2 min read

Meet sisters, earth warriors and founders of Zero Waste Earth Sisters, Zoe and Jasmine. What made your pursue your creative passion? We found it was difficult to find affordable products…

Meet sisters, earth warriors and founders of Zero Waste Earth Sisters, Zoe and Jasmine.

What made your pursue your creative passion?

We found it was difficult to find affordable products that were supplied by a company who held the same values as us. Earth Sisters was ignited through a combination of Zoe's entrepreneurial attitude and Jasmine's immense passion and drive.

When did you take the plunge and start your own business?

We started designing, planning and creating about 6 months ago! On the 15^th September we launched our website and on the 16^th of September we held our very own stall at TVM! We couldn't be more honoured.

What does your brand consist of?

We sell zero waste products that promote the methods of reducing, reusing and recycling! Think beeswax wraps, reusable material snack bags, produce/bread bags, bamboo cutlery and much more. We are more than our products page, we are a community hoping to provide people with the power, knowledge and tools to make sustainable choices and reduce their waste.

Where is the label designed and made?

Our products are sourced locally and internationally. We love that all of our products have a story. For example our bags are made in a small country town, near where we grew up, by people with disabilities. By using this small business we are providing disabled people with a fair paying job and safe working conditions.

What inspires you?

Our enormous passion for the environment! I truely believe the quote "be the change you want to see in the world".

What are your plans for the brand and where do you hope it takes you?

Our plans are to spread our message far and wide! We hope to inspire people to make small changes that make will add up to make huge differences. We would love to travel and teach courses, speak on behalf of the earth and create a #newnormal!

What were the biggest challenges when launching your brand?

A lot of things to be honest! We are just two small town gals that had an idea and went all in! We didn't have any experience in business, web design, marketing etc., however that didn't matter to us. We are both extremely hard workers and we took something our Dad used to say into our stride, there is no such things as challenges, just new approaches.

What is the best thing about having your own business?

Being able to work on my laptop while soaking up some vitamin D!

Connect with Zero Waste Earth Sisters, here and find them at TVM this Sunday 21 October 2018.

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3 min read

New to TVM

New to TVM :: The Miniature Treasury

Marissa

09/13/2018 1:04 pm 09/13/2018

3 min read

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3 min read

New to TVM this Sunday 16 September is Kate Lardner and her homewares stall, The Miniature Treasury – a collection of beautiful pieces for the nursery, designed to be passed…

New to TVM this Sunday 16 September is Kate Lardner and her homewares stall, The Miniature Treasury - a collection of beautiful pieces for the nursery, designed to be passed on for years to come.

TVM: How did your business come about?
KL: Before The Miniature Treasury, I studied Interior Design and worked for a designer/online furniture retailer. I learned a lot from my mentor who taught me all things to do with design, the world of online business and websites and importantly, how to be a business woman with kindness.

What made your pursue your creative passion?
I've always been creative but was terrible at painting and art! I never knew how to channel my creativity until I started studying Interior Design. It just flowed naturally and the passion for beautiful objects grew; constantly admiring and finding unique items. Throw in the mix of motherhood and the concept of furniture design flowed even more naturally.

What does your brand consist of?
The brand consists of cane baby change tables, clothing racks, baby mobile and child's chair. These pieces, especially the change tables, are designed to be heirlooms; pieces that have accumulated love stories of childhood, memories represented in a change table, so when they are passed down to the next gen and the next, all the memories that go with it will be remembered too.

Where is the label designed and made?
Everything is hand-drawn and designed by me here in Burleigh Heads, then are made by local families in a community just outside of Java, Indonesia.

What inspires you?
Love inspires me! To pass down the memories of love, to be the owner of a piece that tells stories of people past, of FAMILY past... it brings us all closer and instills the importance to treasure these heirlooms that actually mean something.

Things that have a story are dear to my heart. If you can point at something in your home and tell a story of where it's been and what it represents... that's pretty special.

What are your plans for the brand and where do you hope it takes you?
The Miniature Treasury will hopefully continue to grow and while our change tables will be our main focus, our range will also continue to grow. I hope that we speak to people's heart and designer eyes and our range will bless the nurseries of mums all over Australia.

What were the biggest challenges when launching your brand?
How to start! How to brand, how to speak consistently, how to get us known.

What is the best thing about having your own business?
Something to put passion into besides my family; something for me.

Kate and The Miniature Treasury will be at TVM on Sunday 16 September and you can connect with the brand online, here:
Instagram
Website

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3 min read

Designer Profile

Stall Profile :: Ghost & Lola

Sarah Schoeller

08/15/2018 2:38 pm 08/15/2018

3 min read

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3 min read

Meet Wendy Powitt, founder and creative behind jewellery label Ghost & Lola. Read on to find out more about this experienced fashion powerhouse who handcrafts bespoke pieces from her rainforest…

Meet Wendy Powitt, founder and creative behind jewellery label Ghost & Lola. Read on to find out more about this experienced fashion powerhouse who handcrafts bespoke pieces from her rainforest home set on 100 acres.

I studied Fashion and Textile Design at Sydney College of the Arts and worked in the Fashion Industry in Australia and USA as a Fashion Designer, then Illustrator and then Creative Director before deciding to move up North to Byron Bay. In Byron I studied Fine Arts Sculpture at Southern Cross University and started making jewellery. Ive always been fascinated with vintage fashion and I had been collecting the pieces long before I started to make jewellery. Once Ghost and Lola was born there was no turning back. It is the perfect combination of fashion and craft. I love the hands on artisan making and also meeting with people who get the label and understand the vision of making something new from something old.

What made your pursue your creative passion?:

I have always been creative and I always believed in making things. It was how I was brought up. Dad was building the house around us and mum was always creating. It was just a normal way to be.

We all have a creative spark, the trick is to believe in yourself and allow it to shine.

What does your brand consist of?

I make Ghost and Lola jewellery from vintage components. I source the pieces from all over the world through vintage and antique dealers and also travel and explore to find precious pieces.

Where is the label designed and made?

Everything is designed and handmade by me in Northern NSW. I have a studio in my house that I work from. My house is surrounded by 100 acres of beautiful rainforest so it provides endless inspiration.

The pieces that I collect connect me to a past once vibrant and now largely forgotten. I am inspired by Mythology, Alchemy and tales of the past when the world was interpreted as less scientific and more spirited and creative. And I like to connect that to our contemporary lifestyle because I believe that we all need a little more meaning and to feel special.

What are your plans for the brand and where do you hope it takes you?

I am hoping to share Ghost and Lola with a larger audience. I find that my style attracts customers of all age groups and people are fascinated with the product because it is so unique. The marriage of old with new is immediately apparent when you see the pieces. I love hand-making the pieces and want to retain that aspect, so it will always be an artisan brand and each piece will be limited and special.

What were the biggest challenges when launching your brand?

I am committed to working full-time with Ghost and Lola, so sometimes the unpredictability of cash-flow is daunting. Also learning to navigate a fresh world of digital Marketing is a 'thrill'. I have learnt so much since launching the brand, from my customers and I truly want them to feel special that they are wearing something unique and handcrafted that is sustainable in its use of re-purposing what is already existent in the world.

What is the best thing about having your own business?

Freedom! Creative freedom, and freedom in each day. I love what I do so nothing is an effort!

Find Ghost and Lola online, here.
And follow on Instagram, here.

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2 min read

Art Designer Profile

Stall Profile :: Allure Art

Marissa

07/13/2018 6:21 am 07/13/2018

2 min read

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2 min read

New to TVM this Sunday is Allure Art, by Cassandra Ashton Thomas. Founded in her studio at Runaway Bay in May 2018, Cassandra a graphic designer, works with alcohol ink,…

New to TVM this Sunday is Allure Art, by Cassandra Ashton Thomas. Founded in her studio at Runaway Bay in May 2018, Cassandra a graphic designer, works with alcohol ink, ink and watercolors to create original art pieces.

TVM: What inspires your work?
CT: My inspiration comes from the colours and forms found in nature. Living on the Gold Coast I am surrounded by a never-ending wonderland of oceans, lush green forests and a bounty of colourful flora. Using colour as language, my work is alive with emotion through the movement of inks and luscious layers. Each painting is filled with layer upon layer of ink, building a rich history into each piece.

What do you find to be the biggest challenge in having your own business?
For me one of the biggest challenges in being a full-time artist is the pressure to compete with big box stores and items made cheaply in other countries. Also reserving uninterrupted creative time in amongst busy days! It is the cornerstone of growth and success for my business since its vibrant nature is what differentiates it from others.

If you were to offer any advice to other emerging artists, what would it be?
To listen to what others have to say—friends, family, experts, even yourself. When it comes to things that have to do with your entrepreneurial goals, be a sponge. As you learn, start to work out the idea in your head. Write things down. Keep notes from all the resources you come across to develop a detailed plan. Don’t go it alone! Call on your trusted advisers and contacts to help work through and get you back on track.

You can find Allure Art at TVM this Sunday 15 July.

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3 min read

Stall Profile

Stall Profile :: Bowl de Coco

Marissa

05/28/2018 8:00 am 05/28/2018

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3 min read

We’re all a little crazy for the coco! So we were excited when Cat Wyman swung us an application to join the TVM lineup with her brand Bowl de Coco….

We're all a little crazy for the coco! So we were excited when Cat Wyman swung us an application to join the TVM lineup with her brand Bowl de Coco. We chatted to Cat about her journey from hairstylist to the stars (hello Kate Moss!) in the big smoke of London-town, to coconut bowl entrepreneur on the sunny shores of the Gold Coast.

Tell us about your background, what field did you work in prior to starting your business?

I was a hairstylist living a busy life in London travelling every week doing hair for people such as Kate Moss and doing Campaigns for brands such as Calvin Klein. It was a crazy busy life.

What made your pursue your creative passion?

I didn't want to do school anymore so at age 15 I had the choice of an apprenticeship or staying in school so I chose an apprenticeship in hairdressing.

When did you take the plunge and start your own business?

I decided I didn't want a crazy busy London life anymore last September, so at the end of December I moved back to Australia and set up the business at the beginning of the year. I didn't anticipate it doing well, it was more of a project I suppose... and it ended up being a hit.

What does your brand consist of?

My brand is currently just Coconut Bowls however we are currently in the process of expanding to be more of an 'Eco-Friendly store' Soon you will be able to get spoons and also even more Eco-friendly bits that everyone should have in their Eco-friendly kitchen.

Where is the label designed and made?

I work closely with a beautiful woman named Mai and we work together picking what the store should have and engraving my logo onto each piece, she is based in Thailand and I am here in Brisbane.

What inspires you?

The beauty of the world inspires me to try and influence others to keep the earth and oceans as plastic free as possible.

What are your plans for the brand and where do you hope it takes you?

The sky is the limit with the brand, I hope we evolve into being a really big Eco-Friendly store and supply to all the cafes and retail stores around the world. We have just launched world wide shipping and already we are flooded with orders so I think there is no limit to where this business will end up.. I am just hoping to make a change and influence people to be more waste conscious and have more Eco-friendly and sustainable items in their lives.

What were the biggest challenges when launching your brand?

The biggest challenge is trying to create change in the communities, to try and stop cafes using plastic bowls and have coconut bowls instead, however most people are becoming more aware of the waste we create and are wanting to make a change.

What is the best thing about having your own business?

I can work anywhere...I get to go to the beach almost when ever I want. That was a huge highlight of the summer after living 4 years in London all I wanted to do was be at the beach.

One piece of advice for someone hoping to start their own small business that you wish you’d been told?

'Whether you think you can or you think you cant you're right' - Henry Ford

Find Cat and Bowl de Coco at TVM on Sunday 3 June and connect online via Instagram and the online store.

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3 min read

Designer Profile Stall Profile

Stall Profile :: EST 1971

Marissa

05/03/2018 2:03 pm 05/03/2018

3 min read

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3 min read

The GC is cooling down and lucky for you, you can catch new stall EST 1971 at TVM this Sunday, peddling their Windy’s. What’s a Windy you say? Read on…

The GC is cooling down and lucky for you, you can catch new stall EST 1971 at TVM this Sunday, peddling their Windy's.
What's a Windy you say? Read on to find out more about EST 1971 co-founder Jayne who alongside her business partner and bestfriend Sophie, will be bringing her brand all the way from the Mornington Peninsula to join us at TVM for the very first time this Sunday 6th May.

In a short paragraph, tell us about your background — what did you study or what field did you work in prior to starting your business?

Jayne: After completing an Economics Commerce Degree I found my way into Advertising, which I have been doing for the past 20 years. I have worked both here and overseas in a variety of roles. Some of my major clients were fashion brands which helped fuel my desire to one day start my own label.

What made your pursue your creative passion?

I grew up with a very creative mother who had my sister and I on the sewing machine making dolls dresses from a very young age. If we weren't sewing, we were embarking on some other creative pursuit from pottery to jewellery making. My mother passed away from Ovarian Cancer when she was only 56 and I was 34 years old. There’s nothing like losing your mother at a relatively young age to make you realise life is too short not live your passions.

When did you take the plunge and start your own business?

It took another ten years and the birth of my two children, Maggie and Sammy, for me to finally start my own label with one of my oldest and dearest friend’s Sophie. We have known each other since we were 12 and can pretty much guess what the other thinking.

What does your brand consist of?

Style essentials. We want to create pieces that can be worn and worn and you always feel good in them. We have launched with the much loved ‘windy’ (sweatshirts). We agonise over every detail and won’t put anything out there unless we absolutely love it and don’t want to take it off.

Where is the label designed and made?

The label is designed here in sunny (ok mostly rainy) Main Ridge on the Mornington Peninsula.

What inspires you?

Travel, where I live, nature, art, vintage fashion. I adore colour and texture and find inspiration everywhere from a painted door to a piece of ribbon.

What are your plans for the brand and where do you hope it takes you?

As long as people keep buying certain pieces we will keep making them and will add new pieces as we perfect them. We want to keep our brand purposeful and true to our essence - everyday style essentials that you can wear and wear.

What were the biggest challenges when launching your brand?

Believing in myself. I think you have to just decide to give it a go and do it. My mother used to say to me all the time “The only difference between you and them is they are doing it”.

What is the best thing about having your own business?
The ability to make and back your decisions — good and bad.

One piece of advice for someone hoping to start their own small business that you wish you’d been told?

You can waist so much time and energy doubting your idea or capabilities but not everything has to be solved in a day. Just get started, focus on what you are passionate about and everything else you can figure out along the way.

Connect with EST 1971:
Website
Instagram

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3 min read

Stall Profile

Stall Profile :: Born Bair Swimwear

Marissa

05/03/2018 6:47 am 05/03/2018

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3 min read

“I wanted to create a swimwear brand that supports the real images of women along with an added self reminder to love yourself and be you”. Read on to find…

"I wanted to create a swimwear brand that supports the real images of women along with an added self reminder to love yourself and be you". Read on to find out more about founder of Born Bair Swimwear, Nicky Bell and find her and her gorgeous women's swimwear this Sunday 6th May at TVM.

In a short paragraph, tell us about your background – what did you study or what field did you work in prior to starting your business?

I studied a dual degree at UQ; Business Management and Event Management

What made your pursue your creative passion?

Currently being a blogger on Instagram I felt a need for more of a positive body image especially for younger women. Self-love and confidence really lacked and with the use of social media there can be a wrong impression left with who and what we are supposed to look like. A lot of women conform to unrealistic expectations and that why I wanted to create a swimwear brand that supports the real image of women along with the added self reminder to love yourself and be you.

When did you take the plunge and start your own business?

I took the plunge last year in March and started planning my business model and line.

What does your brand consist of?

My brand at the moment consists of a small collection of simple designs that accentuate the real you. All of my swimwear fit very comfortably and are made of fabrics that are soft and wearable.

Where is the label designed and made?

The label is designed here in Brisbane and is made overseas.

What inspires you?

I am inspired everyday by my friends and family – but most of all, my partner who lost his mother recently from MND. His passion and courage to finish an Ironman to raise money for MND encouraged to think that anything is possible if you have the passion and determination.

What are your plans for the brand and where do you hope it takes you?

Currently, I am in the process of having my second collection made and will be launching it at the end of August/early September. I would love to be a regular TVM stall holder and even possibly look to try and get the brand into some local stores.

What were the biggest challenges when launching your brand?

The biggest challenges we’re actually doing rather than saying. I took inspiration from friends and family and also did a lot of market research to understand the current market. Finally seeing all of your hard work come together during the photoshoot was very rewarding for me – I love hearing and seeing women feel confident and comfortable in their swimwear. This gives me the most joy.

What is the best thing about having your own business?

I would have to say that it doesn’t feel like hard work when its for yourself. I could work 7 days a week morning and night and not complain for a second. It would be my dream to do this full time as this is where my passion lies.

One piece of advice for someone hoping to start their own small business that you wish you’d been told?

Just do it – you are only going to gain more knowledge and confidence by starting something you didn’t think was possible. If I had a dollar for every business idea that I said I would do, I would be rich! If you have the passion and drive you can make it happen.

Connect with Born Bair Swimwear:

Website
Instagram

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5 min read

New to TVM Stall Profile

Stall Profile :: F O R A G E D Byron Bay

Marissa

04/11/2018 12:34 pm 04/11/2018

5 min read

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5 min read

Fresh new talent to grace TVM this Sunday is Nicole Jenner, with her beautiful eco and ethical homewares label F O R A G E D Byron Bay. “I have…

Fresh new talent to grace TVM this Sunday is Nicole Jenner, with her beautiful eco and ethical homewares label F O R A G E D Byron Bay.

"I have a varied background, after completing a Bachelor in International and Community Development I spent 10 years working in the Foreign Aid industry. I travelled the world, visiting disadvantaged communities, learning their culture and witnessing first hand their beautiful wares and their simple way of life."

What made your pursue your creative passion?

I have always been interested in design and interiors, but travel gave me a real passion for supporting small producers and ethical products. I then studied Interior Design at CATC whilst still working, in a hope to learn more about the homewares industry not really having any plans to pursue it, it was more just out of a genuine passion to be a more ethical consumer.

When did you take the plunge and start your own business?

Just under two years ago, we made the big move from Sydney to the Byron Hinterland. After coming up on a short holiday we made an impulsive decision to move and only 8 weeks later we had purchased a small block of land. It is only 7 acres but still a HUGE change from our tiny 2 bedroom inner city apartment in Sydney. It was a big learning curve, but we have loved every minute of working the land and cultivating a garden and building a new slower way of life. Over time, and a lot of googling we have managed to plant out a growing herb garden and made efforts to live more simply and sustainable, including making a lot of our own household products.

What does your brand consist of?

Our label is based on my passion of Eco and Ethical homewares and consists of a full range of small batch, 100% natural and vegan cleaning products and an eco-linen range.

The F O R A G E D cleaning range includes kitchen, laundry and floor cleaning options. We are passionate about producing a high quality, low impact product and therefore use only the highest-grade essential oils and include home grown produce where-ever we can. All Foraged products come packaged in 100% recyclable materials, from the glass bottle to the waterproof label. We would also like to encourage the minimal use of plastics in our products so all our products are sold with a recyclable aluminium cap allowing you to reuse your last plastic spray trigger or lotion dispenser should you wish.

We also stock a beautiful eco linen range made from 100% Belgian flax linen in a range of beautiful dusky pastel tones. This beautiful range of linen was awarded the 2015 GALA Gift & Life Instyle ‘ECO’ Award. A stonewashed linen, made in Belgium under the Masters of Linen Certification, which is a guarantee that the European flax is grown and processed in accord with strict environmental and labour standards.

Where is the label designed and made?

All our products are designed and handmade in Australia using ethically produced, low impact ingredients.

What inspires you?

I am inspired by people mostly, strong people carving out their own path through hardwork and being true to themselves. I love to travel and see how small communities work together to build beautiful things from skills passed down and simple materials. I want to use this thinking to give more options for people to still live beautifully but also tread lightly.

What are your plans for the brand and where do you hope it takes you?

What began as a small roadside market a mere 10months ago is now being stocked in 8 beautiful outlets and showcased in the homes of some of the beautiful, stylish people that have inspired me throughout the years. I am already so grateful for what I have been lucky enough to achieve. Going forward I would like to expand the brand, the more I learn about the daily items we use the more opportunities I see to find better ways of doing things whilst still being luxurious and beautiful. I am always hunting for beautiful things, fabric, patterns, process etc.

What were the biggest challenges when launching your brand?

Having your own brand and business takes a lot of work and starting out means you have to put yourself out there which can be daunting. But I have found if you love what you are doing and are passionate about it you will find a community of people who love it too!

What is the best thing about having your own business?

So many things! Having a little one the flexibility is amazing! I probably work more hours a day than I would with a full time job but I have the flexibility to still get a lot of time with him, which is very important to me. It is also so rewarding! It’s true, when you buy from a small business someone does a happy dance!

One piece of advice for someone hoping to start their own small business that you wish you’d been told?

There is so much push and pull out there it can be easy to lose your way. Find your individuality, what it is you love, your image, write it down and stick with it. There will be trends they come and go and whilst it’s important to grow and develop, don’t lose what makes your brand yours!

Connect with F O R A G E D Byron Bay, here.

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3 min read

Designer Profile

Stall Profile :: Salty Soul Surfwear

Marissa

12/14/2017 11:04 am 12/14/2017

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Meet Priscila Gonzalez, founder of Salty Soul Surfwear and find her this Sunday 17 December at TVM. Tell us about how and when your label was created? I am a…

Meet Priscila Gonzalez, founder of Salty Soul Surfwear and find her this Sunday 17 December at TVM.

Tell us about how and when your label was created?

I am a graphic Designer and I always dreamed about becoming my own boss. I love the ocean and I love swimwear. I am also very passionate about our beautiful planet, I am always willing to do something to help the environment and I never really found a brand that makes ethical, comfortable, good quality swimwear that I love... So I decided to create my own.

What pieces are included within your range?

We have bikinis, one piece, long sleeve surf suit and cropped vest. From size 6 to 10, for all the ocean lovers out there.

What is your creative background?

I Studied Graphic design back in 2009. Finished in 2011. Since then, I have been working in offices doing magazine and advertising designs. Not really what I loved to do but it paid the bills for a while. I used to do some freelancing just so I would be a bit closer to what I really loved to do. In 2014 I decided to pursuit my dream and started drawing a swimwear collection and some prints. I fell in love with the whole idea and decided to create Salty Soul Surfwear.

Where is the label designed and made?

The label is designed here in Australia and made in Indonesia

I traveled to Indonesia once I had all my designs and prints ready so I could find a place to produce the bikinis. I tried to keep it local but my budget was really small. So I found a family owned business over there and met everyone involved with my bikinis. I think it’s important for every business owner to know exactly what the work conditions are when manufacturing products overseas.

What inspires you?

Surfing. The Ocean inspires me.

Latest collection consists of?

Mimpi Collection is our very first collection and it’s all about pursuing your own dreams.

What's on your mood board?

Lots of perfect waves in a clear water, paradise island.

What music do you listen to while designing/creating?

Bob Marley. He inspires me anywhere, anytime.

A day in the life of you consists of?

Eat, Surf, Create, Surf, Sleep. And a few other things in between haha

Favourite TVM stall (besides yours of course)?

Dusty Child. They have some super cute clothes for kids.

Favourite reads/blogs?

Travel Books. I love to travel. 😉

What can we expect from the next collection/what are your plans for 2013 and beyond?

We want to expand our range to make some spring suit neoprene next year. All sustainable, without costing the earth.

Also getting involved with more projects to help the environment.

I’m not sure if I mentioned but we have partnered with Carbon Neutral Charitable Fund and are going to plant 1 tree for every product sold.

Why TVM?

I Just love the incentive that TVM gives to brand new local businesses. Love to see the community helping each other out. I went to the last 2 markets and the vibe was just amazing! You guys rock!

What do you love most about attending TVM?

I love the friendly vibe, the live music and the yum food!

Connect with Salty Soul Surfwear, here.

SONY DSC

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3 min read

Designer Profile Stall Profile

Stall Profile :: Calm Body and Home

Marissa

12/04/2017 8:44 pm 12/04/2017

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3 min read

Introducing Sandy Cousens, founder of health and lifestyle business Calm Body and Home. I’ve been in the interior design field for nearly 15 years, starting as a mural artist for…

Introducing Sandy Cousens, founder of health and lifestyle business Calm Body and Home.

I’ve been in the interior design field for nearly 15 years, starting as a mural artist for the residential and commercial sector. This organically lead into colour consulting, interior styling then renovations, opening up a retail store and then the joy of furthering both my design and art skills.

What made your pursue your creative passion?

I’ve always found art to be a form of meditation for me, and through a health journey, that enhanced my spiritual journey, I realised I wanted to be a compass to my sons and live my passion; so hopefully I’m showing them that if you love what you do, you’ll never work a day in your life.

When did you take the plunge and start your own business?

It was after meeting my now husband 15 years ago, and deciding to pursue my creativity. However, my real passion, Calm Body and Home eventuated about a year ago, and I’ve just launched the new site, products and social media these last few months.

What does your brand consist of?

Calm Body and Home is all about gently guiding people to live a healthier and calmer life. Through my design, I’ve created a series of artworks, aromatherapy products and workshops that are geared towards living a holistically healthier life.

Where is the label designed and made?

Everything is created on the Gold Coast.

What inspires you?

This life that I’ve been so blessed to have, my sons, my health and the beautiful souls I get to meet daily.

What are your plans for the brand and where do you hope it takes you?

Eventually I would love to see someone running the Calm Body and Home products so I can concentrate on the creative and host more workshops to spread the word. I’ve been blessed to meet people from the UK who have shown interest in my products so I would love to see them over there and even team up with like souls to host some workshops abroad too. I would love to see people realise that it doesn’t have to be expensive to be healthy and by using the kits I’ve created, people from all demographics can do just that.

What were the biggest challenges when launching your brand?

I’m in my forties, and as much as I don’t like to use that as an excuse, I’ve never used social media up until recently, so this has been a whole new expertise and learning experience - but I’m getting there! A challenge is always good for the soul (!).

What is the best thing about having your own business?

The feeling of achievement, being able to attend events at my children’s school and having such beautiful comments of how it’s helped people in various aspects of their life. It’s such a blessing.

One piece of advice for someone hoping to start their own small business that you wish you’d been told?

Have all your ducks in a row, be brave with social media, but most importantly live your truth; don’t suffer from ‘comparitonitis’, as by living your passion, you will raise your vibration and attract like souls or those that need to be attracted to you. If you live your truth, all will unfold at the right time.

Connect with Calm Body and Home, here.

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4 min read

Designer Profile

Stall Profile || The Undercurrent

Marissa

03/30/2017 1:31 pm 03/30/2017

4 min read

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4 min read

New to TVM this Sunday is The Undercurrent, a collaborative T-shirt brand with a difference. The Undercurrent brings locals a collection of Gold Coast inspired t-shirts which are designed by…

New to TVM this Sunday is The Undercurrent, a collaborative T-shirt brand with a difference.

The Undercurrent brings locals a collection of Gold Coast inspired t-shirts which are designed by five local Gold Coast artists and printed locally. Both male and female shirts represent suburbs that locals are proud of and tourists wish they were a part of with $2 from the sale of each shirt donated to the Gold Coast surf clubs.

We chatted to founder, Carly Snodgrass:

TVM: Tell us about how and when your label was created?

CS: The label was created in 2017, but has been in the works for about a year. When I travel, I try to hunt down galleries that stock art from local artists. Sometimes I’m unlucky because it’s incredibly difficult to find, too expensive or too hard to get home. So I tend to bring interesting t-shirts home as a reminder instead, this is essentially my souvenir. I wanted to create the same for the Gold Coast but using local artists.

What pieces are included within your range?

To begin with we have a t-shirt and singlet. The t-shirt is for both guys and gals, while the singlet is better suited for just the girls, but hey, each to their own.

What is your creative background?

My background is in advertising land. I absolutely love it, but hated the sales side of it. I’m not a great creative myself, but I found my niche in managing them. That’s why I wanted to collaborate with local Gold Coast artists on this project. There’s a great artist community here on the Coast, but we do lose a lot to the ‘big smoke’ due to the limited opportunities. So it’s fantastic to be able to offer them something they are passionate about and can showcase to their mates here too.

Where is the label designed and made?

The shirts are all designed by local Gold Coast artists and they are hand screen printed in Burleigh. The first series artists are Sarah Beetson, Claudio Kirac, Kiel Tillman, Eric Koo and Byron Coathup.

What inspires you?

The Gold Coast. This place is amazing. It doesn’t matter where I travel, I love coming home to it.

Latest collection consists of?

This collection is based on suburbs. Gold Coasters are so proud of their little slice of the Gold Coast, so the artists have tried to incorporate what they love about their area. The suburbs in this collection are Coolangatta, Currumbin, Burleigh, Mermaid Beach and Surfers Paradise. There will be more to come!

What's on your mood board?

Our Pinterest account is filled with imagery of surf and skate lifestyles of the 70s and old Gold Coast tourist photos.

What’s your creative space like?

It’s a large open plan office in the Burleigh industrial district with palm tree wall paper, soft grey couches and hints of pastel pink.

What music do you listen to while designing/creating?

Spotify is my go to, nothing specific, just whatever playlist is at the top.

A day in the life of you consists of?

As The Undercurrent is about to launch, I’m yet to get into a routine. It’s all pretty manic at the moment getting everything ready. Currently my day consists of waking up, apologizing to dog for no walk, throwing on some clothes, throwing on some other clothes, go back to original clothes, grabbing a coffee in Burleigh, writing out my days to do list, going to the office, putting out fires all day, remembering I haven’t eaten yet, putting out some more fires, looking at my to do list at 7pm, maybe I’ll get onto those tomorrow, what takeaways are still open?

Favourite reads/blogs?

Big fan of the Collective Hub magazine for great entrepreneur stories.

What are we likely to find you wearing on market day? Any favourite labels?

The Undercurrent t-shirt with some Urban Outfitter denim shorts and Converse.

What can we expect from the next collection/what are your plans for 2017 and beyond?

There’s definitely more collaborations to come, this is just the beginning! More artists, more series, just wait and see.

Why TVM?

It’s a fantastic way to get feedback. Online shops are great, but they do lose the interaction with the customer. If I want to know why something isn’t selling, I want to hear it direct.

Connect with The Undercurrent:
Instagram
Website

Find The Undercurrent at TVM this Sunday 2 April 2017!

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5 min read

Designer Profile

Stall Profile | Sandinyapantz

Marissa

03/14/2017 8:00 am 03/14/2017

5 min read

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5 min read

Thank goodness for creative folk like Katie Hawkins who has made searching for fun swimwear for the kiddo’s easy, courtesy of her children’s designer swimwear label Sandinyapantz. We chatted to…

Thank goodness for creative folk like Katie Hawkins who has made searching for fun swimwear for the kiddo's easy, courtesy of her children's designer swimwear label Sandinyapantz. We chatted to Katie about her creative background, what inspired her to start her own business and her biggest challenges.

"I was born and bred on the Gold Coast and grew up in Elanora. School wasn’t for me and my parents wouldn’t allow me to leave unless I had a job or an apprenticeship! I left Elanora High School to do a hairdressing apprenticeship in Kingscliff NSW. When I was 18 I wanted to see the world so I worked and travelled. On my return home I found a new hobby that involved my deep passion and love of the ocean. To further my creative skills I borrowed my mother’s sewing machine with the idea of making my own swimwear. This led to an obsession and after teaching myself the basics I was eager to learn more so I researched the machines I needed to construct a bikini that was shop worthy. With the money I saved I bought three Industrial sewing machines and practiced day in day out until my very first bikini was made. From there I tried my luck and started applying for jobs as a machinist in factories. With little to no experience at all I kept applying until one day I got my foot in the door. I worked for many leading brands such as Nike, Reebok and NRL sewing a variety of garments to gain the experience I needed to pursue my creative passion in swimwear."

What made you pursue your creative passion?

After many years of working in a number of different factories and various other jobs I landed a job in a swimwear factory... Finally! I could now specialize in swimwear manufacturing. My boss was the driving force behind my creative passion and it was here I learnt everything there is to know about swimwear. It was everything and more than I ever dreamed of and had no idea that something so small could be made so many different ways. It made me so excited to go to work every day and to be a part of the creative process for many leading Australian designers.

When did you take the plunge and start your own business?

Well, we still joke about it today. It was when my boss said “Katie, I am going to fire you if you don’t leave and do this on your own”. Apparently I was ready, she taught me everything she new and all I needed was the confidence to start my own business. I had my own set up at home in the shed at the back of my property so she gave me one of her clients to kick start my career ... and I have never looked back! I built my business up to 8 clients consisting of swimwear, children’s wear, sportswear and dance wear. One day, Becky Jack from Peony Swimwear arrived at my door and after launching her label in 2013 she became my exclusive client for 3 years. As I watched her brand grow to one of Australia’s leading swimwear labels I decided it was now my time, I was ready to put everything I’ve learned into my very own label. I sold my house on the Gold Coast, moved down south to be with the love of my life and started my lifelong dream.

What does your brand consist of?

We offer unique functional styles ranging from Rashies, One Pieces, Bikinis and surf leggings. All Sandinyapantz garments are of the highest quality, sourcing the finest UPF50+ Extra Life Lycra to give extra protection from the sun. We have beautiful prints that are digitally created by a collaboration of artists featuring unique laser cut accessories to compliment the range. Our designs infuse the purity and playfulness of life at the beach.

Where is Sandinyapantz designed and made?

Sandinyapantz (children’s swimwear) is designed and made by me from the dreamlike beach town of Arrawarra Headland NSW.

What inspires you?

Although my source of creativity is fueled by many things, inspiration is everywhere! I find my deepest well of inspiration in creating something out of nothing. My dad has always made everything by hand from houses, to boats, to caravans and now a plane! My family has definitely inspired me to believe that you can do anything if you put your mind to it.

What are your plans for the brand and where do you hope it takes you?

The plans for my brand are limitless as I continue to be inspired to create and design. My hope is to be recognized and have continued success not only in Australia but worldwide.

What were the biggest challenges when launching your brand?

The biggest challenge for me was doing all of this on my own from designing, to pattern making, to sampling, to production, to sales and marketing.

What is the best thing about having your own business?

Is that it's one of the most challenging, rewarding things you'll ever do. It's scary and exhilarating at the same time to create all of this on my own but I have complete creative control from start to finish.

How did you hear about TVM?

I have been following your markets since it was highly recommended by my previous client Becky Jack from Peony swimwear and current client Bryce from Marloe Swimwear that this is the perfect platform to get exposure for my label.

Why did you choose TVM to help launch your business?

To be a part of a team of local creative talent is simply invaluable to the growth of my business.

Connect with Katie and Sandinyapantz:
Online
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Facebook

The next TVM is Sunday 26 March 2017 at Burleigh Heads State School, 8:30am - 1pm.

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